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Career in Digital Marketing

Career in Digital Marketing

What is the best career in 2020? Of course, it is the most demanding question of the year…

The answer is Digital marketing.

Why digital marketing should be chosen?

We live in a digital world, from buying groceries to paying bills we use internet for everything. People are creating their own virtual image and reputation. World is running on social media these days. One click and you can know all the history and biography of a person or place.

Marketing is no longer about the stuff that you make, but about the stories you tell.” –Seth Godin, Bestselling Author and Blogger

Without facts and principles data is useless. Internet traffic grow by 32% annually. The rising need of digitalization has open various career paths.   

As we are moving towards “Digital India” I think more jobs and startups are waiting in digital marketing field. Let’s discuss some common profiles;

  • Web Developer and Web Designer-                 

You can design your own website or create websites for others. It is most common field to get started. You must have a basic knowledge of Java, HTML, PHP, CSS, NET, WordPress and Magneto.

Average salary- Rs 3 lakh to Rs 5 lakh per annum.

  • SEO Analyst-

 Search engine optimization is responsible for traffic and position of your website on the web. By applying relevant google search keywords we can attract the attention of people towards your business. You can work as freelancer or can apply for job.

Average salary- Rs 2.6 lakh to Rs 6 lakh per annum.

  • Social Media Manager-

 Everyone wakes up with Instagram, Facebook, WhatsApp, twitter and other social sites. Best way to grow tour business in through social media. A social media manager is the one who handles your online activities and create content for it. You just have to need some basic knowledge of social media and creative mind.

Average salary- Rs 4 lakh to Rs 6 lakh per annum.

  • Content writer-

If you have knack for writing then this profile is best suited for you. Content writer writes and creates content for your website, social media, keywords and SEO. But don’t forget content writing is different to that of article writing. The need for this profile is increasing drastically. You must have creativity and good knowledge of languages.

Average salary- Rs 3 lakh to Rs 5 lakh per annum.

  • Digital Marketing Manager-

Overall marketing includes devising strategies, trafficking and supervising. The whole company or brand is overlooked by you. You can ever start your own digital marketing agency.

Average salary- Rs 8 lakh to Rs 12 lakh per annum.

  • Affiliate Marketing
  • PPC expert
  • CRM manager
  • Analytics manager

And many more……

Eventually, Digital Marketing is the future of Our generation.

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